(Haiphong.gov.vn) – To gradually restore and develop the tourism industry, contributing to both effectively implementing the task of epidemic prevention and control, while also implementing […]
(Haiphong.gov.vn) - To gradually restore and develop the tourism industry, contributing to both effectively implementing the task of epidemic prevention and control, and implementing the city's socio-economic development targets in 2022 (including the target of welcoming 4.53 million tourists in 2022, an increase of 23.4% compared to 2021); On January 13, 2022, the City Tourism Development Steering Committee issued Plan No. 05/KH-BCD to restore and develop Hai Phong tourism to adapt safely, flexibly, and effectively control the COVID-19 epidemic.
The purpose of the plan is to identify specific tasks and measures to restore the city's tourism activities in 2022 in accordance with the evolution of the epidemic and ensure adaptation, safety, and effective control of the COVID-19 epidemic; remove difficulties so that tourism businesses can soon stabilize, gradually recover, and adapt to the new situation; Focus on building safe human resources, safe destinations and safe tourism services in the city; proactively connect provinces and cities to develop safe inter-regional tourist routes and destinations; Promote Hai Phong tourism propaganda with the message "Hai Phong - a safe and reliable destination" to meet development requirements in the new situation.
In particular, the specific goal is to restore tourism activities in the city in conditions of safe, flexible adaptation and effective control of the COVID-19 epidemic. Striving for 2022, Hai Phong tourism will welcome and serve 4.53 million visitors, with revenue reaching 3.7 trillion VND.
The City Tourism Development Steering Committee requires adjusting products, building new products and renewing old products to meet the changing needs of tourists in the context of living safely with the COVID-19 epidemic. Develop city tourism products based on the potential and strengths of product types suitable for potential markets such as: sports tourism (golf, cycling, marathon...) connected with cruise tourism products to attract customers with high paying ability; Experiential tourism (rural agriculture, cuisine) and health care (hot mineral springs, medical examination and treatment) attracts families, students and the elderly; Attractive sea and island resort tourismFamily guests, young people, and guests traveling in groups; MICE tourism attracts business travelers, politicians and artists; Spiritual cultural tourism attracts women and the elderly.
To implement the above goals, the City Tourism Development Steering Committee sets out specific tasks including: ensuring safety at destinations and safety for tourists; promote advertising and promotion activities to attract tourists; Building and renewing tourism products to suit market needs in the new normal period; promote transformation in the tourism industry; Invest in developing high-quality tourism products, associated with building the Hai Phong tourism brand; Support businesses and workers in the tourism sector; Prepare plans to welcome international guests when conditions allow.
Hong Nhung
Procedures
