Vietnam will invest and develop 3 cultural industry centers

That is one of the contents in the Strategy for developing Vietnam's cultural industries to 2020, with a vision to 2030 approved by the Prime Minister.

The main goal by 2020 is to strive for the revenue of cultural industries to contribute about 3% of GDP and create more jobs for society, of which the film industry reaches about 150 million USD (Vietnamese films reach about 50 million USD); advertising industry (on television, radio, newspapers, magazines, internet and outdoor advertising) reached about 1,500 million USD; Cultural tourism accounts for 10 - 15% of the total revenue of about 18,000 - 19,000 million USD from tourists.

By 2030, strive for the revenue of cultural industries to contribute 7% of GDP and continue to create more jobs for society, of which the advertising industry (on television, radio, newspapers, magazines, internet and outdoor advertising) reaches about 3,200 million USD; Cultural tourism accounts for 15 - 20% of the total of about 40,000 million USD in revenue from tourists...

One of the common tasks and solutions for developing cultural industries is to promote human resource development, including innovating training content and programs to enhance capacity and improve management skills and business skills in cultural industries; Strengthen links and cooperation so that higher education institutions and research institutes can effectively participate in human resource development in particular as well as the development of cultural industries in general. Train and retrain management and enforcement staff on copyright and related rights; Regularly provide professional training on copyright protection and effective copyright fee collection; Form a team of experts in cultural industries and copyright fields.

There are appropriate remuneration regimes to attract high-quality human resources with basic training and professional experience from countries with a high level of development in the cultural industry to work in Vietnam.

Illustration. Source: Internet

Formation of a number of large cultural industry corporations

Another solution proposed is to increase the application of science and technology. Specifically, applying scientific and technical achievements and modern technology in creating, producing, disseminating, preserving cultural products and improving the quality of cultural services; innovate the content and operating methods of cultural industries associated with the application of modern science and technology; Improve scientific and technical content in the production chain of products and services of cultural industries.

Innovate and develop traditional cultural product and service production industries such as: Printing, publishing, distribution, performing arts, film production, entertainment, advertising, and exhibitions. Strengthen cooperation and take advantage of advanced techniques and technology from developed countries.

Develop preferential policies, promote propaganda, promote investment and develop cultural industries with advantages and potential such as: Cinema, performing arts, advertising, handicrafts, software and entertainment games, television and radio, fashion, cultural tourism.

Encourage domestic and foreign enterprises to increase investment in cultural creative activities, production of cultural products and services; develop a business network, forming a number of large cultural industry corporations in the fields of media, cinema, radio and television, software and online games.

Formation and development of 3 cultural industry centers

Regarding market development, gradually form a community of domestic consumers of cultural products and services through promotional activities, improving the public's ability to access and use cultural products and services; Promote the propaganda and education role of cultural units and organizations to develop the public and consumers' ability to understand and appreciate cultural products and services.

Innovating production technology, improving production capacity and creating new cultural values, creating many high-quality cultural products and services to participate in the domestic and international cultural market; Building quality corporate brands, products and cultural services.

Mobilizing resources in society to form and develop 3 cultural industry centers in Hanoi, Da Nang, Ho Chi Minh City and a number of centers associated with world cultural and natural heritages.

Promote the export of cultural products and services; build and develop markets for Vietnamese cultural products and services abroad; have policies to support businesses in the process of participating and developing international markets.

The decision also sets out tasks and solutions for developing a number of specific cultural industries.